MLM or Multi level marketing is a kind of business in which each person in the network is as important as the product or services. MLM is a business that involves dedicated and passionate sponsors and distributors, quality products or services, and happy clients. It’s been years and network marketing businesses run very successfully around the world.
In network-marketing distributors interact with people to sell products or make them join the business. A lead is someone who may be interested to be a client or join the MLM business. A prospect is someone who is sure to join the business or be a customer. It takes a good amount of conviction and skill to turn a lead into a prospect. Let’s divide it into simple steps of how to turn a lead into a prospect.
Steps to turn leads into prospects in an MLM business
1. Have a good conviction about products
Firstly, a distributor or sponsor in an MLM business should have a good conviction about his/her products or services. Be enthusiastic and authentic when interacting with new people about products. It is your conviction that makes people interested in your products.
2. Make a list of leads
The next step is to make a list of people that may be leading for your product. Not everyone will be interested in your business. For example, if it is kitchen products MLM, womenfolk will be more enthusiastic about it. Making a list will turn it easy for you to decide whom to approach and when.
3. Sincere approach and see from their side of view
When interacting with leads, be sincere and skillful in your communication. Too much talk can bore people. Also, make it a point to see from their side of view what they really want from your product or by joining the MLM business. Once they are happy with your product, there is a good chance of them joining a business or being loyal customers.
4. Once they join to keep in touch
Once they join, don’t forget to keep in touch, or if they need any help be readily available from your side.
Wrap up
- MLM or Multi-level marketing is a kind of business in which each person in the network is as important as the product or services.
- A lead is someone who may be interested to be a client or join the MLM business. A prospect is someone who is sure to join the business or be a customer.
- It takes a good amount of conviction and skill to turn a lead into a prospect.
- Firstly, a distributor or sponsor in an MLM business should have a good conviction about his/her products or services.
- The next step is to make a list of people that may be leading for your product.
- When interacting with leads, be sincere and skillful in your communication.
- Once they join, don’t forget to keep in touch, or if they need any help be readily available from your side.
